How to Create a Gamepass in Roblox 2026: Creator Hub Guide

Learning how to create a Roblox Gamepass is highly sought after by beginner developers who want to start monetizing their games. A Gamepass is one of the most stable income sources on Roblox because it's a one-time purchase for players that remains active permanently, so once a game has a consistent player base, a Gamepass can provide long-term income.

This article covers how to create a Roblox Gamepass from scratch via the official Creator Hub, including pricing rules, icon requirements, in-game activation scripts, and tips to make your released Gamepass sell well. All steps are based on official Roblox Creator Documentation and verified as of May 2026.

Requirements Before Creating a Roblox Gamepass

Before you start creating a Gamepass, ensure some basic requirements are met so the upload process goes smoothly and your Gamepass passes Roblox moderation.

Active Roblox Account and Game

You need an active Roblox account and at least one game (place) that has been published to the Roblox platform. A Gamepass cannot be created outside the context of a game, so the game must exist first in the Creator Hub.

Robux Balance for Icon Upload Fee

Every Gamepass icon upload is charged a Robux fee by Roblox. Currently, the fee is 10 Robux per icon upload. Keep a minimum balance of 10 to 50 Robux in your account to experiment with icons that match your game's branding.

Gamepass Icon with Correct Format

Roblox accepts Gamepass icons in PNG or JPG format, with an ideal size of 512 x 512 square pixels. Avoid icons containing price text, non-Roblox brand logos, or images that could be claimed for third-party copyright as they may be subject to moderation.

How to Create a Roblox Gamepass via Creator Hub

Here are the complete steps to create a Gamepass from scratch via a browser. It is recommended to use a laptop or PC for easier editing.

1. Open your browser and visit the official Roblox Creator Hub address at create.roblox.com.
2. Log in with your Roblox account. Ensure this account is also the owner of the game that will receive the Gamepass.
3. On the dashboard, select the Creations menu in the left sidebar.
4. Click the Experiences (or Games) tab, then select the game that will receive the Gamepass by clicking the game's thumbnail.
5. On the game details page, click the Monetization menu in the left sidebar.
6. Select Passes (formerly Game Passes) then click the Create Pass button in the top right.
7. Fill out the form: upload an icon, enter a Name (Gamepass name), and Description (a brief description of the Gamepass benefits).
8. Click Create Pass to submit. The Gamepass will enter the list with an initial status of unpublished.
9. After the Gamepass is created, click on it, go to the Sales menu, set the price in Robux, and then toggle on Item for Sale.

Your Gamepass can now be purchased by players. For a guide on buying from the player's side, read how to buy a Roblox Gamepass.

Gamepass Pricing Rules You Need to Know

The Gamepass price you set greatly influences the amount of revenue that goes into your developer account. It is important to understand the platform's cut scheme before determining the price.

Minimum and Maximum Price

Roblox sets the minimum Gamepass price at 1 Robux and the maximum at 1 billion Robux. However, in practice, the common price for popular Gamepasses ranges from 25 to 5,000 Robux depending on the benefits and the target player market.

Roblox Platform Cut Scheme

Roblox takes about a 30 percent cut from every Gamepass transaction as a platform fee. This means if your Gamepass is sold for 100 Robux, the developer only receives about 70 Robux per purchase. This scheme applies globally without exception, including for Indonesian developers. Official details are available in the Roblox Creator Documentation Game Pass.

Converting Robux to Rupiah for Developers

Robux earned from Gamepass sales can be cashed out to USD through the Developer Exchange (DevEx) program, provided the developer has a Roblox Premium account and a minimum balance of 30,000 Robux. The conversion rate changes periodically, so check the Creator Hub for the latest figures.

How to Activate Gamepass Benefits in-Game

A created Gamepass does not automatically provide benefits. Developers must write scripts in Roblox Studio so that the Gamepass purchase actually changes the player's experience.

Check Gamepass Ownership via Script

Roblox Studio provides the MarketplaceService to verify whether a player owns a specific Gamepass. The basic logic: get the Gamepass ID from the Creator Hub, then use UserOwnsGamePassAsync to check and execute the benefits.

Activation Case Example

For example, a VIP Gamepass that gives access to a special map. The script in Roblox Studio will check for ownership when the player spawns; if they own it, it will automatically teleport them to the VIP map or grant an exclusive tool. Without this script, the Gamepass has no functional benefit at all.

Testing Before Release

Always test the Gamepass in private mode first. Roblox provides a test purchase option in Studio so developers can simulate a purchase without actually deducting Robux from the test player.

Tips to Make Your Roblox Gamepass Sell

Creating a Gamepass is easy, but making one that sells is a different story. Here are some tips from experienced Roblox developers.

Names and Descriptions That Sell

Gamepass names that are specific and have clear value sell better. Example: "x2 XP Boost" is clearer than "VIP Premium". The description should be short but concretely mention the main benefits.

Memorable Icons

The icon is the first point of contact for players to recognize your Gamepass in the in-game store display. Use colors that contrast with the game's theme and simple icons that are clearly readable at small sizes.

Promos via In-Game Notifications

Many popular games on Roblox provide Gamepass notifications naturally when players reach certain milestones, rather than spamming pop-ups. This strategy is proven to increase purchase conversion compared to aggressive advertising methods.

Bundling and Periodic Discounts

Some developers release tiered Gamepass bundles (e.g., VIP Bronze, Silver, Gold) with increasing prices and benefits. Players who already have a lower tier tend to upgrade to a higher tier over time. For beginner developers who are still confused about the difference between a Gamepass and other types of content, check what is a Roblox Gamepass for a complete overview.

Challenges for Indonesian Developers in Monetization

Indonesian game developers on Roblox face unique challenges that differ from global developers, especially regarding payments and testing.

Testing Requires Robux

To experiment with a good Gamepass, developers need a Robux balance for repeated icon uploads, premium fees, and testing. Not all beginner Indonesian developers have credit cards to top up Robux on Roblox.com.

Local Robux Top Up Solution

For Indonesian developers who need Robux for testing and setting up Gamepasses, Golrox provides a Robux top-up service with local payment methods. Some things relevant to developers:

• Pay using local methods: QRIS, DANA, OVO, GoPay, ShopeePay, bank transfers.
• Does not ask for the developer account password, only needs the username.
• Two delivery tiers: Instant for quick testing, or 5 to 7 Days which is more budget-friendly for testing.
• Can be used to fund a Robux balance that will later be used for Gamepass icon uploads or in-game testing.

To top up with your favorite method, also check the guide on how to top up Roblox Robux in Indonesia.

FAQ How to Create a Roblox Gamepass

Is creating a Roblox Gamepass paid? Creating a Gamepass is free. The only paid part is the icon upload, which is charged a fee of 10 Robux per upload. If the icon is not changed, there are no additional fees.

Is there a guarantee for Robux top-ups for Gamepass testing at Golrox? Yes. Every Robux top-up is guaranteed to enter the developer's account. Golrox never asks for account passwords, only the username.

How long does it take for Robux to arrive after paying at Golrox? The Instant tier usually finishes within minutes after payment is confirmed. The 5 to 7 Days tier is more budget-friendly and is processed via the official Roblox pending system.

Does Golrox provide a delivery guarantee for Robux top-ups? Yes. If Robux does not enter the account due to technical issues, the Golrox team will investigate and resolve it, or refund if the delivery fails.

What payment methods are available at Golrox? QRIS, bank transfers (BCA, Mandiri, BNI), e-wallets (DANA, OVO, GoPay, ShopeePay, LinkAja), Virtual Accounts, and Indomaret or Alfamart.

Can a Gamepass be sold for someone else's game? No. A Gamepass can only be created for games you own yourself. There is no feature to transfer Gamepasses between developers on Roblox.

Closing

Creating a Roblox Gamepass is quite simple via the Creator Hub: create the Gamepass, upload an icon, set the price, activate it, and then add an activation script in Roblox Studio. The biggest challenge for Indonesian developers is usually not technical, but ensuring a Robux balance is available for testing. Local Robux top-up services like Golrox support this need with familiar payment methods. Start your game monetization journey today at golrox.com.