How to Create a Roblox Gamepass in 2026: Complete Guide

One of the most popular ways to earn income from Roblox is through a Gamepass. If you already have a game or are currently developing one in Roblox Studio, you can create a Gamepass to sell premium features, exclusive items, or special access to players. The process isn't actually complicated, as long as you understand the steps. This article will discuss how to create a Gamepass on Roblox step-by-step, along with design tips to get players to buy.

Before starting, keep in mind that you need a Roblox account with a verified email and access to Roblox Studio. Your game must also be published to the Roblox platform so you can add a Gamepass. Let's get into the technicals.

What Is a Roblox Gamepass

A Gamepass is a digital product on Roblox that you sell to players for a certain amount of Robux. Once a player buys a Gamepass, they get permanent access to the features or items you've set up in your game.

Difference between a Gamepass and a developer product

Many people get confused between a Gamepass and a developer product. The explanation is simple.

• Gamepass: bought once, permanent access. Suitable for features like VIP access, double XP forever, or permanent item spawns.
• Developer product: can be bought multiple times, suitable for consumables like diamond refills, temporary boosts, or in-game revives.

To dive deeper into the definition of a Gamepass, you can read our separate article on what is a Roblox Gamepass.

Why creating a Gamepass is important for developers

A Gamepass is the main revenue stream for many games on Roblox. Popular games like Adopt Me or Blox Fruits get most of their income through Gamepasses. For small developers, one best-selling Gamepass can provide regular income every week.

How to Create a Gamepass on Roblox Step by Step

Here are the complete steps to create a Gamepass from scratch until it appears on your game page.

Step 1: Open Creator Hub

Log in to Roblox via your browser, then go to the Roblox Creator Hub. This is the central hub for all your Roblox development activities, from uploading assets and managing games to creating Gamepasses.

Step 2: Select the game you want to add a Gamepass to

On the Creator Hub dashboard, click the "Creations" category and select "Experiences". You will see a list of games you have published. Click the three dots on the game card you want to add a Gamepass to, then select "Create Pass" or "Monetization".

Step 3: Upload a Gamepass icon

Roblox requires you to upload an icon image with a minimum size of 512x512 pixels. Use an image that represents the content of the Gamepass; for example, if the Gamepass grants VIP access, use an icon with a crown ornament or a catchy VIP logo.

Step 4: Fill in the Gamepass title and description

The title should be clear and immediately inform players what feature is being sold. Examples: "VIP Access", "Double XP", or "Exclusive Sword". The description should explain the benefits briefly but attractively; don't just state the feature name.

Step 5: Wait for moderation and set the price

After submitting, Roblox will moderate the image and description. It usually takes a few minutes to a few hours. Once approved, you can set the price in Robux. This is where pricing decisions become important.

Step 6: Set the Gamepass price

Open the details of the approved Gamepass and click the "Sales" tab. Check "Item for Sale" and enter the price in Robux. Roblox takes a 30% cut as a marketplace fee, so make sure the price you set is reasonable for your profit.

Step 7: Integrate into the game script

The last step that beginners often forget. Just creating a Gamepass in the Creator Hub doesn't automatically make the feature work in the game. You must write a Lua script in Roblox Studio that checks if a player has purchased the Gamepass, then grants access to the corresponding feature.

Tips for Creating a Best-Selling Gamepass

Creating a Gamepass is easy. The real challenge is making a Gamepass that many players want to buy.

Reasonable pricing

For small to medium games, popular Gamepass prices are usually in the 50-500 Robux range. Prices above 1,000 Robux usually only sell if your game already has a loyal community. Don't set it too high at the start; it's better to start with something friendly.

Clear and tangible benefits

Best-selling Gamepasses usually provide benefits that players can feel immediately, such as access to exclusive areas, permanent pets, or significant stat boosts. Avoid vague benefits that don't show a noticeable difference while playing.

Attractive visuals

A Gamepass icon is the first thing players see. Investing a little in a good icon design can increase your click rate by up to two times. Many developers even hire Fiverr artists just for Gamepass icons.

Promote in-game

Many Gamepasses don't sell because players don't know they exist. Add a prominent "Shop" button to your game's UI and provide a notification when players enter so they check the catalog.

Things to Prepare Before Creating a Gamepass

Before you start, there are a few things you should prepare first.

A published game

A Gamepass can only be created for games that have been published on Roblox. If you are just starting to make a game, read how to make a Roblox game as a first step.

Robux to buy a test Gamepass

When testing whether your Gamepass works correctly, you often have to buy your own Gamepass using an alt account to check the functionality. Prepare enough Robux for this testing. For a guide on getting Robux in Indonesia, you can check the article how to top up Roblox.

Email-verified account

Roblox requires an email-verified account to activate monetization features. Ensure your email has been confirmed via the link sent by Roblox.

For Players Who Want to Buy a Gamepass

On the flip side, if you are a player who wants to buy a Gamepass but doesn't have Robux, the most practical option is to top up Robux first through a local Indonesian platform. Roblox.com does not support local payments like QRIS or e-wallets, so local platforms are the solution.

Golrox as a Robux top-up option in Indonesia

To top up Robux that you will later use to buy a Gamepass, Golrox can be an option. Here is the summary.

• Operating since 2020 with 34,800+ customer reviews
• Never asks for a password, only needs your Roblox username
• Instant Delivery (minutes) or 5-7 Days (more economical)
• Complete local payments: QRIS, DANA, OVO, GoPay, ShopeePay, bank transfers, phone credit
• Guaranteed delivery, refund if there are issues
• Responsive customer service via WhatsApp

FAQ About Creating a Roblox Gamepass

Is creating a Gamepass on Roblox free

Yes, creating the Gamepass itself costs nothing. But when you set a selling price, Roblox takes a 30% cut from every purchase as a marketplace fee. The rest goes into your account as DevEx eligible Robux.

Does creating a Gamepass require Robux in my account

Creating the Gamepass itself doesn't require Robux. But you might need Robux for testing using an alt account, and it's optional if you want to promote your Gamepass using Sponsored Games.

How long does it take for a Gamepass to hit the market after being created

The Gamepass appears immediately on your game page after Roblox approves the icon and description. The moderation process usually takes a few minutes to a few hours.

Does Golrox provide a delivery guarantee for Robux top-ups

Yes, all Robux orders on Golrox are guaranteed to reach the buyer's account. If there are technical issues, the Golrox team will investigate until it's resolved. Refunds are available if it cannot be resolved.

What payment methods are available on Golrox

QRIS, DANA, OVO, GoPay, ShopeePay, LinkAja, bank transfers (BCA, Mandiri, BNI), Virtual Accounts, and phone credit.

Can I create a Gamepass without Roblox Studio

Yes, you can create a Gamepass from the Creator Hub via a browser only. But to integrate features into the game (Lua script), you must use Roblox Studio. If you skip the integration step, the Gamepass can still be sold, but players won't get the promised functionality.

Closing

Creating a Roblox Gamepass is an essential skill for developers serious about monetizing their games. The steps are simple: open the Creator Hub, upload an icon, fill in the description, set the price, and integrate it into your game script. A combination of attractive visuals, clear benefits, and reasonable pricing is the recipe for a best-selling Gamepass. For players who want to buy someone else's Gamepass, top up Robux first through a safe and trusted local platform like Golrox.